September's Breakfast Briefing was on the subject of Branding.
It was a well attended event with more than 40 delegates. David Ellis of The National Star College
shared his experience of the charity's re-brand, Mike Horne of ASHA spoke about the process of
branding and the pit falls to avoid while Jason Stratford-Lysandrides of BPE solicitors focused on the
legal aspects of a company's brand.